Company News

M2 Strategy on Inc 5000’s Fastest Growing Companies THREE Years in a Row


M2 Strategy is honored to have won a coveted spot on Inc. 5000’s list for Fastest Growing Companies for THREE years in a row. Every year Inc. recognizes the fastest-growing private companies in America, and M2 Strategy has been consistently demonstrating progressive growth since 2003. Out of the nearly seven million private companies, only a tiny fraction have demonstrated such remarkably consistent high growth.


The fastest-growing private firms in America are creators. They create companies, they create value, and they create jobs–619,631 of them over the last three years. Being featured for a 3rd time on the Inc. 5000 list is truly an extraordinary accomplishment, as only a fraction of the tens of thousands of companies that have apply make it on the list more than once. M2 Strategy has focused on growing intelligently, always keeping the focus on ensuring our clients and our employees are progressing as well.


“M2 Strategy is honored to be a recipient of the Inc. 5000 award this year, and this being our 3rd year on the list tells a story of great leadership and innovative thinking. The rate at which M2 Strategy has consistently been able to grow emphasizes not only our ability to provide impactful solutions to our clients, but our deep commitment to seeing our clients truly succeed and grow with us. The success of our clients is our success,” said M2 Strategy President, Willow Marr.

M2 Strategy Awarded a 3-year Contract with NESDIS


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M2 Strategy, Inc. is honored to be awarded a three-year contract with the National Oceanic and Atmospheric Administration (NOAA) to provide Strategic Planning, Enterprise Architecture, Human Capital and Program/Portfolio Management consulting services to the National Environmental Satellite, Data, and Information Service (NESDIS).

Support includes developing and enhancing capabilities to provide technical and professional support services for the NESDIS Senior Leadership Team in the following areas:

  • Program/Project Management and System Concept Planning,
  • Independent review of enterprise architecture and organizational systems design,
  • Human capital planning and team executive development, and
  • Strategic planning for, and performance assessments of, highly complex technical programs.

“M2 Strategy remains fully committed to helping NESDIS deliver on its mission to provide secure and timely access to global environmental data and information from satellites and other sources to promote and protect the Nation’s security, environment, economy, and quality of life,” said Willow Marr, M2 Strategy’s president. “Our team of experts has worked alongside NOAA for the past 12 years to strengthen strategic functions that directly improve mission

readiness and effectiveness. M2 Strategy strives to provide tangible results to NOAA, and we are deeply honored to have been selected to work as a partner with NESDIS.”

M2 Strategy is known for its ability to provide the most innovative solutions that do more than just get the job done, which means clients consistently return to the company to solve their next business challenge. Our team’s ability to achieve this high level of client satisfaction is the single most important factor in explaining why we are growing at such a rapid pace.

M2 Strategy’s expertise was complemented by an outstanding team of satellite experts including Innovim, Bryce Space and Technology, and Jeffries Technology Solutions, Inc.





Image: NOAA Photo Library (Credit – GOES-R satellite  Image: spac0559   Source:

Member of Winning Team for NOAA’S Protech-Satellite Domain

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M2 Strategy is part of a winning team led by INNOVIM that has been selected by the National Oceanic and Atmospheric Administration (NOAA) for a ProTech-Satellite Domain small-business contract award as part of a suite of multiple-award Indefinite Delivery, Indefinite Quantity (IDIQ) contracts. This contract will support the full range of satellite activities, including satellite missions, which NOAA manages or in which NOAA participates, and management of the environmental data resulting from those missions. NOAA’s environmental satellite data are essential for forecasting weather, analyzing environmental and climate phenomena, and monitoring hazards worldwide.

To fulfill its responsibilities, NOAA/National Environmental Satellite, Data, and Information Service (NESDIS) acquires and manages the Nation’s operational environmental satellites, provides data and information services including Earth system monitoring, performs data and information product stewardship and preservation, develops and produces information products and models derived from observed data, performs official assessments of the environment, and conducts related applied research. This 24/7 global coverage provides a constant stream of information that is crucial to planning for and responding to climate, weather, and ocean events that impact our daily lives.

M2 Strategy, an exemplary architect of complex organizational design, strategic planning, and tactical project management, has provided key functional and technical support to NESDIS’ GOES-R program and User Readiness since 2011. A proud NOAA partner for the past 14 years, M2 Strategy supports both NESDIS and the National Weather Service (NWS) through multiple contracts. M2 Strategy is part of a superbly qualified team INNOVIM assembled which collectively provides unparalleled expertise to support NOAA’s satellite enterprise goals:

Prime Contractor – INNOVIM: Founded in 2002, INNOVIM is a NOAA- and NASA-focused, woman-owned small business (WOSB) based in Maryland. The company emphasizes innovation and integration of sciences, technology, software and systems engineering, and program management. INNOVIM’s very existence is predicated upon the collection, dissemination, and exploitation of environmental intelligence. A proud NOAA partner for the past 12 years, INNOVIM supports both NESDIS and the National Weather Service (NWS) through multiple prime contracts and subcontracts. In anticipation of the technically diverse nature of ProTech work, Innovim established multiple agreements with specialty companies. INNOVIM also assembled a superbly qualified team that collectively provides unparalleled expertise to support NOAA’s satellite enterprise goals:

Orbital ATK is a premier provider of space-related engineering services to government agencies and laboratories. A leader in aerospace and defense technologies, Orbital ATK designs, builds, delivers, and services low-Earth and geosynchronous space systems to customers around the world, including the Joint Polar Satellite System (JPSS)-2 spacecraft.

The Space Science and Engineering Center (SSEC), in partnership with NOAA, proposes, tests, and evaluates instruments and sensors onboard each generation of polar-orbiting and geostationary satellites, including JPSS and Geostationary Operational Environmental Satellite (GOES-R). SSEC is a leader in developing the algorithms and designing the ground and archive systems necessary to process data from geostationary and polar-orbiting platforms.

a.i. solutions has over 20 years’ experience supporting the design, development, and operation of more than 200 space missions. They are the creators and developers of FreeFlyer®, the widely used commercial spacecraft flight dynamics, analysis, and operations software. a.i. solutions supports NOAA’s mission via orbit design, mission analysis, orbit determination, pre- and post-launch support, and attitude determination for NOAA-N, -N’, GOES-N through -R, Suomi National Polar-orbiting Partnership (S-NPP), JPSS, and the Deep Space Climate Observatory (DSCOVR).

Jeffries Technologies Solutions, Inc. (JeTSI) is a woman-owned small business that has delivered decades of experience on JPSS, GOES-R, and other US Government and international satellite ground systems. JeTSI provides comprehensive analysis in support of critical decisions in architecture, systems design, concept of operations, cost analysis and planning, and implementation.

DB Consulting Group, Inc. (DB) is a mature, highly qualified minority-owned small business with CMMI ® Maturity Level 3 and ISO 9001:2015 credentials.  DB offers IT expertise to NOAA and NASA in the areas of system and software development, IT security, enterprise architecture, systems engineering, program management, software and applications development.

Image: NOAA Photo Library (Credit – Courtesy of NOAA Photo Library Image: spac0559 Source:

M2 Strategy Launches LinkedIn Learning

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At M2 Strategy we believe in constantly investing in our employees and their careers. M2 Strategy is pleased to launch LinkedIn Learning, which will allow our employees to expand their interests and skills with over 5,000 on-demand classes led by industry experts. M2 Strategy employees will be able to learn the latest business, tech and creative skills and become certified through LinkedIn Learning’s extensive list of courses and classes.

“We have to continually evolve our thinking and enhance our employees’ skill sets,” M2 Strategy President, Willow Marr, says, “We do that by pursing new opportunities that encourage our team to learn new skills and provide innovative solutions to our clients.”

To learn more about this educational resource, please click the image below.

M2 Strategy Receives ISO 9001:2015 Certification

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M2 Strategy is proud to announce that it has obtained ISO 9001:2015 certification, the world’s most recognized quality management standard. The certification demonstrates that M2 Strategy has a mature Management System with a proven framework to provide quality consulting and technology services to our clients.

To obtain ISO 9001:2015 certification, a company must demonstrate that it practices evidence-based decision making; addresses risks and opportunities in a methodical manner; and ensures that quality policy and quality objectives are established for the quality management system that are compatible with the context and strategic direction of the organization.

“M2 Strategy has always put a priority and focus on constantly enhancing our quality policies and procedures and the ISO 9001:2015 certification is a testament to our leadership and employee’s commitment to provide high quality services to our clients,” said Willow Marr, President of M2 Strategy.

M2 Strategy’s independent assessment and certification was performed by the world’s leading accredited registrar, BSI Group.

3rd Year Presenting at American Meteorological Society Annual Meeting

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M2 Strategy was pleased to attend the 97th American Meteorological Society (AMS) Annual Meeting and have its Managing Director Jeff Jeffress present a poster entitled The National Weather Service: Laying the Foundation to Building a Weather-Ready Nation. Partnering with a dedicated NWS federal team, M2 Strategy supported the organization’s transformation to leveraging portfolio management for more effective decision making and a robust business process to meet its Weather Ready Nation vision. M2 Strategy is proud to continue its partnership with the NWS and support various engagements.
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M2 Strategy Joins Higher Education User Group (HEUG)

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M2 Strategy is excited to become a sponsor of the Higher Education User Group (HEUG) which is an international organization consisting of Higher Education institutions that use application software from the Oracle Corporation. HEUG is a collaborative network M2 Strategy is proud to support as part of our growing Education Consulting Practice.

HEUG’s mission is to educate and advocate by facilitating the sharing of ideas, information and experiences among its members, and to provide a unified and effective voice to Oracle on all issues involving the use of Oracle application software in the Higher Education community. The HEUG achieves their purposes while remaining independent of Oracle.

Awarded 3 Year Contract to Support the National Weather Service

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M2 Strategy is excited to announce that it has been awarded a contract to support the National Oceanic and Atmospheric Administration’s (NOAA) National Weather Service (NWS). The NWS mission is a critical public service, “to provide weather, water, and climate data, forecasts and warnings for the United States, its territories, adjacent waters, and ocean areas for the protection of life and property and enhancement of the national economy.”
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M2 Strategy Receives WorldatWork Award

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M2 Strategy is proud to announce that it has been awarded WorldatWork’s 2017 Seal of Distinction.  At M2 Strategy we believe that our employees are the heart of our organization and this award recognizes our outstanding commitment to employee engagement.  The seal signifies that M2 Strategy has successfully implemented leadership strategies to maintain a positive work environment coupled with a commitment to work/life balance.

“M2 Strategy knows it is only successful as its employees, which is why we continue to try to innovate and provide our employees with the best work-life benefits that allow them to succeed professionally and personally,” says Willow Marr, president of M2 Strategy. “We are deeply honored to have received the 2017 Seal of Distinction and to be recognized for creating an award winning workplace environment that helps to attract and retain only the highest quality of talent.”

See the full list of recipients here.